How to get involved
This section provides suggestions of how to get involved in British Tourism Week. Accreditation of events for 2008 has now closed. This page will be updated with information on BTW 2009 in due course.
Organise your own event
By organising your own event under the BTW banner, you will be raising the profile of your organisation or business locally as well as contributing to the national profile of BTW. If you are already organising an event that takes place at the same time as BTW, you might like to register it as a BTW event. Alternatively you might like to arrange something new as part of the week. It doesn’t have to be a large event, you could:
- Contact your local MP and see if he/she wants to do a tour of your business or come and work ‘on the floor’ for a few hours. This would help maintain the profile of tourism with government and could generate great publicity. Why not download our template letter and invite your MP to get involved with BTW
- Work with other tourism businesses in your area to raise awareness of a certain issue(s) that affect you. BTW is a good opportunity to lobby government or councils and generate publicity
- Hold an open day for students interested in working in tourism
Whatever you decide to do, your event needs to be accredited for it to be included in the events listing.
To ensure that BTW branded events do not compete for audience, and support at least one of the aims and objectives of the week, the BTW Executive Council has approved a simple accreditation process. Any bona fide British tourism organisation can apply to brand their event as part of British Tourism Week by completing the Event Accreditation Application Form.
Once accredited the event organisers will be provided with a BTW 'toolkit', including a branding pack with a comprehensive style guide, and the event details will be added to the BTW schedule and website. Thereafter event organisers will receive regular information updates and press releases.
The BTW Council will respond to all accreditation applications within 5 working days of receipt.
The BTW branding will be made available to all BTW-accredited events.
Attend one of the existing BTW events
Many of the BTW events have been organised to provide the industry with an opportunity to celebrate its success, debate issues for the future and raise the profile of this £85 billion industry with government and media.
If you are interested in attending any of the events, contact details are provided in the calendar of events.
Support a BTW event
There are many different ways that you could support a BTW event. Apart from attending, you could:
For more details about how you can support a BTW event either contact the individual event organisers or mail@britishtourismweek.com.
Useful information
If you are organising a BTW event you might find the following downloads useful. This information can be used as appropriate for media packs, delegate packs and any other briefing purposes.
We have also provided a sample press release for a BTW event, which may be useful if you do not have a press office.